Press Center
Thank you for your interest in the Love Is Project!
We connect and empower people around the world to live full lives in community with one another through the common thread of love. What started as a social media campaign in 2014 that asked people around the world, "What is love?" is now a full-on product and lifestyle brand. We currently work with artisans in Kenya who create hand-beaded bracelets. We plan on expanding product offerings, all from artisans around the world.
Founder: Chrissie Lam is the founder and CEO of The Supply Change. The Supply Change connects global brands with artisan groups to bring socially conscious fashion to the mainstream consumer. More about Chrissie >
Origins: Chrissie designed the LOVE Bracelet with Maasai mums in April 2013 and spent the summer of 2014 traveling the world with her bracelet, inspired to ask friends and strangers alike what love meant to them. Read the full origin story >
MORE INFO: Love is Project was featured on starterstory.com. Read about our love story, and find out about our humble beginnings, the incredible artisans we work with worldwide, our press features, and what our future looks like. Here >
Partnerships / Social Impact Initiatives
PRISON TRAINED DOG PROGRAM
The Colorado Correctional Industries Prison Trained K-9 Companion Program provides the outside community with pre-trained dogs, which have been trained by offenders who in return receive vocational training to earn their certification in Canine Behavior Modification.
END GUN VIOLENCE
Supporting the students of Marjorie Stoneman Douglas High School in Parkland, Florida who turned their grief into action by standing up to the government, the media, and to ineffective adults to demand change.
WOMEN'S EMPOWERMENT
Renew Organization supports women and children in Bhutan with a special focus on survivors of domestic violence and sexual or gender-based violence.
SUPPORTING LGBT YOUTH
It Gets Better is an international multimedia movement that uplifts, empowers, and connects LGBTQ youth. Their mission is to provide resources for kids struggling with sexuality and gender identity.
ACCESSIBLE EDUCATION
Bali Children’s Foundation helps lift rural families out of poverty by funding education for disadvantaged children. They support traditional boarding schools, and community-based education projects.
SCHOLARSHIP PROGRAM
The Green School in Bali turns out the world’s next generation of green leaders. Relying solely on scholarships to make this incredible educational experience possible and accessible to children from a variety of backgrounds.
SUSTAINABLE INCOME INITIATIVES
ACCESS Development works tirelessly to reduce poverty in India, through their microfinance platform and sustainable income-generating activities.
DISASTER RELIEF
When the Volcano Fuego in Guatemala erupted earlier this year, Cruz Roja Guatemalteca stepped in to provide emergency disaster relief to victims, including blood drives, emergency medical aid and supplies.
LEWA MARATHON
Love Is Project was a proud sponsor of the 20th Anniversary Marathon in Lewa, Kenya.
As Seen In
NBC Bay Area
Love Is: Bay Area Designer, Entrepreneur Launches Company, Spreads Message
DestinAsian
Labor of Love
CNN Philippines
Love is
CNN
Empowering female artisans through 'Love is Project'
StarterStory.com
Selling $1.2M Love Bracelets For A Good Cause
Oprah Magazine
Every Valentine’s Day Item on February’s O List
Good Morning America
GMA' Deals and Steals on luxe items for less, plus a 'Discover the Deal Box
Refinery 29
Shop it Forward
Social Media Success